Who are our readers
In general they are the educators of our children. They are middle class, from around the country and have a reasonable disposable income, which they will spend on fashion, holidays, entertainment, their families, their house and car. Basically it is what we all spend our money on, but we also know they have more holidays, enjoy the environment, are more likely to frequent café’s and wine bars and be involved in sport.
We also go to those responsible for purchasing school supplies. These are everything from library books and computers to tea, coffee, toilet paper and petrol. They are keen to know of products that will make their lives easier, are interested in quality but also where they can get a good deal with a trusted company. If you advertise on TSTNZ, they know that your products will also be bought by other schools and therefore are a name they can trust.
At TSTNZ we encourage those who make the decisions in the school to visit our site by providing weekly news that affects them. In some cases we are the only place where they can see a particular article on education, but always our news-page remains the only place where you can see accurate educational news from so many sources.
The Staffroom magazine is even more targeted at those who make decisions in a school, and comes out monthly. It provides stories on student health issues, management issues, school maintenance and much more. This is also where we also include stories on new school buildings or an innovative new technique a school has developed for teaching its pupils.
Every week in the school year, TSTNZ will be seen by decision makers in 98% of New Zealand schools. Our constantly changing content is the reason why they keep returning. TSTNZ remains the best source for educational news in New Zealand. We have regular competitions, lifestyle features and of course the Virtual School
Mall – the most fun way of searching for products and services for New Zealand schools.
If you are a company supplying products to schools, you want to know that the purchasers of equipment, products and services for the school are seeing your product. If you advertise in a flyer, on television or on radio, you can never be sure that the right people are seeing your advert. Only when a Newspaper or magazine has a subscription base do you have a fair idea who it is going to. We have a subscription base, as indicated by the button on the right of our header banner above. Our subscribers are principals, school offices, boards of trustees, careers advisers and teachers. They are the ones who will make the decisions for their school.
Why do educators subscribe to our website?
Educators have subscribed to TSTNZ because they want to receive the latest educational news headlines once a week in their email inbox. It is free to subscribe, and our emails are trusted. Our emails take the form of an emailed newsletter and contain more information than just the news headlines.
Weekly Newsletter
Twice weekly during the school year, we send out a emailed newsletter that goes directly to over
7000 New Zealand consumers and over 98% of all schools in New Zealand. This bulletin carries the week’s news headlines and monthly magazine contents so it is a popular read that people look out for in their inbox. It also contains short product and service advertisements and competitions
complete with links.
This email is forwarded to the entire school staff. It is also the topic of discussion not just in staffrooms but in homes, café’s and bars around the country. All the content therefore has high visibility and will be remembered. To find out more about the weekly newsletter and how you can advertise on
Click here
Now you know about us and our readership, why not see what we can offer your company. TSTNZ has many advertising options at competitive rates. We are sure we have an option to suit your business.